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  • Writer's pictureLaura Disney

How To Improve Your Google Local Listing

Updated: Jan 25, 2022

A Google local listing is a great way to improve your presence on Google. Here we wanted to share with you some of our top recommendations on how to improve your Google Local Listing.

Make Sure The Address Location Is In The Right Place You may already have a Google Local Listing, however where your company is displayed on the map may not be in the right place.

Check that the dropped pin on your Local Listing is in the right place. This can be crucial if customers need to visit you at your premises, so they can find you!

Does The Listing Link To Your Website? This may sound like an obvious one, but it is worth double checking if your Google Local Listing actually links to your website.

In some cases, we have seen Google Local Listings going to an old or wrong website, make sure this doesn’t happen to you.

Is Your Company Information Up To Date? It is worth checking that your company information, opening hours and facilities are listed correctly and up-to-date.

Add Branded Images It is important to add your company logo, pictures of your team or even of your branded vehicles to add your personality to your Google Local Listing. This can bring your page to life and make you stand out.

Add A Post Google has recently added the ability to add a post to your page. Similar to a social media post, you can add text, a link to your website and also an image. You can also add special offers or information on the services you offer which can be particularly useful in driving traffic to your website.

Get More Reviews As part of your Google local listing, we also recommend getting more customer reviews. Customers can add reviews to your listing, provided they have a Google account. This is a great way to reiterate the great work you do.

Add Seasonal Opening Times This is often overlooked, it is always worth adding any seasonal opening hours to your Local Listing. Does your company close over Christmas? Update your Google Local Listing so this information is accurate.


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